DiscoverB2B Marketing with Dave Gerhardt#169: Inside Exit Five | Behind the Scenes of Our Content Strategy and How We’re Building the Team
#169: Inside Exit Five | Behind the Scenes of Our Content Strategy and How We’re Building the Team

#169: Inside Exit Five | Behind the Scenes of Our Content Strategy and How We’re Building the Team

Update: 2024-08-22
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Description

Dave sits down with Danielle (Head of Content at ExitFive) to share a behind the scenes look at the content strategy driving ExitFive.

Dave and Danielle cover:

  • How to hire a “Head of Content” and what mistakes to avoid
  • Behind the scenes of how ExitFive repurposes content (like this podcast!)
  • The fun challenges of going from a solopreneur to team of five

Timestamps

  • (00:00 ) - - Intro to Danielle

  • (05:40 ) - - Why we hired a Head of Content at ExitFive

  • (08:50 ) - - How we write our newsletter

  • (12:12 ) - - Content repurposing at ExitFive

  • (18:41 ) - - Why you should repeat yourself as a marketer

  • (23:38 ) - - How to create a culture where everyone can do their best work

  • (26:35 ) - - Why your team needs a vision to work towards

  • (31:28 ) - - Balancing Structure and Flexibility



Send guest pitches and ideas to hi@exitfive.com
Join the Exit Five Newsletter here: https://www.exitfive.com/newsletter
Check out the Exit Five job board: https://jobs.exitfive.com/
Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership

***

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***

Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.

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#169: Inside Exit Five | Behind the Scenes of Our Content Strategy and How We’re Building the Team

#169: Inside Exit Five | Behind the Scenes of Our Content Strategy and How We’re Building the Team

Dave Gerhardt